Second Nature —
The #1 AI Role Play training solution for business.

About Second Nature

Second Nature envisions a future where mastering sales skills is as effortless and natural as breathing. By harnessing cutting-edge AI and lifelike avatars, we are redefining what effective training means — making learning immersive, scalable, and deeply personalized for every customer-facing professional.

Our mission is to transform sales and service teams worldwide through powerful AI-driven role-play simulations that reflect the true dynamics of conversations. We build technology that doesn't just teach but enables individuals to excel consistently, driving meaningful impact for their organizations and customers.

With AI at our core, we are committed to pioneering new possibilities in training that accelerate growth, reduce onboarding friction, and elevate human potential in sales and service to unprecedented heights.

Our Review

We'll be honest — when we first heard about AI avatars training sales reps, we were skeptical. But Second Nature turned out to be one of those rare companies that actually delivers on the hype. Their platform uses conversational AI to create realistic sales scenarios where reps can practice without the pressure of real prospects watching.

What caught our attention immediately was their client roster. Oracle, Adobe, SAP, Zoom — these aren't companies that mess around with unproven tech. When enterprise giants are trusting you with their sales training, you're clearly doing something right.

The Founder Story That Actually Makes Sense

Here's a refreshing change: founders who spotted a real problem before building the solution. Ariel and Alon met at their kids' kindergarten (we love this detail) and noticed how sales teams struggled with constantly evolving products and messaging. Instead of just complaining about it, they became early pioneers with GPT-3 technology to build something genuinely useful.

The timing was perfect too. They launched in 2018, right as AI was becoming sophisticated enough to handle nuanced conversations but before the market got oversaturated with copycat solutions.

Why This Approach Works

Traditional sales training is painfully outdated — think PowerPoint presentations and awkward role-plays with colleagues. Second Nature flips this by creating AI-driven simulations that feel surprisingly real. Sales reps can practice difficult conversations, get immediate feedback, and repeat scenarios until they nail them.

The platform adapts to different industries too, from insurance to tech to banking. We've seen plenty of "one-size-fits-all" training solutions crash and burn, so this flexibility is crucial for enterprise adoption.

The Numbers Tell the Story

With $15.5 million in funding and over 50,000 users trained, Second Nature has achieved that sweet spot of growth without overhyping. Gartner recognized them as a "Cool Vendor" alongside established players like Gong and Chorus — not bad company to keep.

What impressed us most was their focus on measurable results. In a world full of training platforms that promise vague "improvements," Second Nature actually tracks sales productivity gains. That's the kind of accountability that makes CFOs happy.

Features

Platform Type

Website

Pricing

Contact for pricing

Features

AI-driven sales training software

Advanced AI role plays

Lifelike avatars for training

Customizable AI-driven role-play simulations

Tailored feedback to boost selling skills

Jobs

Job title

Posted on

Status

There is no job at the moment.

FAQs

When was Ploy founded?

Ploy was founded in 2024.

[{"answer": "Second Nature is Software Development company.", "question": "What is Second Nature core business?"}, {"answer": "Second Nature operates in the following categories: Agent, AI Chatbots, Business Operations, Customer Support, Productivity, Sales.", "question": "What industries or markets does Second Nature operate in?"}, {"answer": "Second Nature has 51-200 employees.", "question": "How many employees does Second Nature have?"}, {"answer": "Second Nature headquarters is located at New York City, NY, United States.", "question": "Where is Second Nature headquarters?"}, {"answer": "No, Second Nature has no open AI jobs on AI Chopping Block right now.", "question": "Is Second Nature hiring?"}, {"answer": "Second Nature website is <a href=\"https://secondnature.ai/\" target=\"_blank\" rel=\"noopener nofollow\">https://secondnature.ai/</a>.", "question": "What is Second Nature website?"}, {"answer": "You can find Second Nature on <a href=\"https://www.linkedin.com/company/second-nature-ai/?utm_source=choppingblock&ref=choppingblock\" target=\"_blank\" rel=\"noopener nofollow\">LinkedIn</a> and <a href=\"https://www.crunchbase.com/organization/secondnature-ai?utm_source=choppingblock&ref=choppingblock\" target=\"_blank\" rel=\"noopener nofollow\">Crunchbase</a>.", "question": "Where can I find Second Nature on social media?"}, {"answer": "Second Nature is a sales training software that uses conversational AI to provide virtual pitch partners for sales representatives. It helps scale up sales training by conducting realistic practice sessions with sales reps.", "question": "What is Second Nature?"}, {"answer": "Second Nature uses conversational AI to create virtual pitch partners that have actual discussions with sales reps. The AI scores their performance and provides feedback to help them improve their sales skills independently.", "question": "How does Second Nature use AI for sales training?"}, {"answer": "Second Nature is designed for customer-facing sales teams and organizations looking to improve their sales training programs. It's particularly useful for companies that want to scale their training efforts efficiently.", "question": "Who is Second Nature designed for?"}, {"answer": "Second Nature helps sales reps practice and improve on their own schedule, provides objective scoring and feedback, and allows companies to scale their sales training programs. This leads to better performance on actual sales calls.", "question": "What are the main benefits of using Second Nature?"}, {"answer": "The virtual pitch partner engages in realistic conversations with sales reps, simulating actual sales scenarios. It then evaluates their performance and provides detailed feedback to help them refine their approach.", "question": "How does Second Nature's virtual pitch partner work?"}, {"answer": "Choppingblock.ai is a comprehensive directory that collects and shares information about thousands of AI companies across various industries. It helps users discover innovative AI solutions and tools for their business needs.", "question": "What is Choppingblock.ai?"}]

Last Update

August 20, 2026

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Second Nature —
The #1 AI Role Play training solution for business.

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About Second Nature

Our Review