Forloop.ai envisions a future where the integration and automation of external data empower businesses to make faster, more accurate decisions amidst dynamic market conditions. Our platform bridges the gap between vast web data and actionable insights through a seamless, no-code interface that streamlines complex processes into accessible workflows.
By leveraging advanced AI technologies for data scraping, preparation, and automation, we accelerate the adoption of intelligent workflows that transform raw external data into strategic assets. Our mission is to unlock the full potential of external data, enabling organizations across diverse industries to harness its power without technical barriers.
With a focus on innovation and user empowerment, Forloop.ai is building a future where data-driven decisions are not only more insightful but also more inclusive, equipping businesses with the tools to navigate uncertainty and lead with confidence.
Our Review
We've been tracking Forloop.ai since they emerged from Stockholm in 2021, and frankly, we're impressed by how they've tackled one of the messiest problems in business: getting useful data from the wild west of the internet. Their no-code approach to data scraping and automation feels like exactly what the market needed.
The "Finally, Someone Gets It" Moment
Here's what caught our attention: Forloop.ai doesn't just scrape data and dump it on you. Their platform actually cleans, joins, and prepares your data using AI — which is huge if you've ever spent hours untangling messy web data.
We particularly love their visual workflow builder. It's genuinely no-code, not the "minimal coding required" that many platforms claim. You can literally drag and drop your way to a production-ready data pipeline.
Where They Really Shine
The FMCG focus is smart positioning. Fast-moving consumer goods companies are drowning in external data sources — competitor pricing, social sentiment, market trends — and Forloop.ai gives them a way to automate all that monitoring without hiring a team of data engineers.
Their partnership with brands like Lindt & Sprungli shows they're not just another startup with a cool demo. They're solving real problems for real companies with serious revenue at stake.
What's Not to Love
At $900K in seed funding, they're still early-stage, which means the platform might lack some enterprise features larger companies expect. We'd also love to see more industry-specific templates beyond FMCG, real estate, and logistics.
That said, for a 2021 startup, they've built something genuinely useful. If you're tired of manual data collection or paying developers to maintain scraping scripts, Forloop.ai deserves a serious look.
Features
Data Scraping from non-API sources
AI-driven Data Preparation Intelligence (cleaning, joining, aggregating)
No-code Automation Pipelines for data transformation
Model-ready data formatting
Specialized solutions for FMCG, Real Estate, Logistics, and Data Science sectors
FAQs
Ploy was founded in 2024.

Forloop.ai platform combines vibe coding approach with a visual no-code editor focusing on webscraping and data analytics. We call this approach "vibe no-coding" and are aiming to become the #1 vibe no-coding platform focusing on pythonic workflows (mainly data science, data engineering, data analytics). The platform enables data teams to build processes that collect, prepare, and automate external data in minutes — unlocking real-time market insights to adapt faster, track changes. Forloop Insights - Our analytics-focused product is used by top-tier brands to increase visibility and market share online. Choose any online retailer, brand, or competitor you want to track. Our Insights platform delivers powerful data that streamline operations, boost sales, and give you a competitive edge. Our core technology uses an AI-first strategy to automate data processes on a large scale through a user-friendly, no-code platform. Featuring "autonomous product matching," our system offers deep insights quickly and cost-effectively. Main use-cases: 1. Digital Shelf - Monitor search rank positions and get guidance for increased visibility and sales. 2. Content Deviation: AI-engine to automatically compare product information between your PIM vs. Retailer 3. Price & Promo monitoring - Across retailers in real-time, and optimise price setting against competition. 4. Distribution - Monitor retailer stock to prevent sales loss or seize competitor shortages.



















